The brand taking modest fashion mainstream

Pioneers within the fashion industry, Verona Collection launched in 2015 to offer on-trend, affordable and modest fashion to women.

Specialising in Hijabs, tops, trousers, cardigans and dresses with a modest cut, Verona Collection encapsulates women’s empowerment within Muslim identity, bringing a much-sought after offering to a market that had previously been overlooked.

During the first year of its launch, so successful was Verona Collection that the company experienced exponential growth – publications including Huffington Post and Refinery 29 reported on the brand and within three years, Verona Collection had secured a listing with American department store Macy’s, boasting record-sales.

Testament to its brilliance and the growth of the industry, Verona Collection recently launched onto mainstream retail giant ASOS. This was a welcome addition for fashion-conscious Muslim women based within the UK and Europe, the collection offers not only items of clothing and Hijabs, but will deliver a strong message to the fashion industry as a whole.


Lisa Vogl

Award winning international fashion photographer and founder of Verona Collection modest fashion brand. Lisa began her career as a fashion photographer working with modest fashion brands across the globe, with work featured in the Daily Beast, Marie Claire and landing the cover of Aquila Style Magazine. Her fashion photography career paired with a B.A in Marketing gave Lisa an edge when launching Verona Collection. Verona quickly became one of the largest e-commerce Islamic fashion brands in the US & UK and has since been featured in notable publications such as Refinery 29, NPR, Fusion and Huffington Post all in less than two years.

Alaa Ammuss

After graduating with a Bachelors in Child Learning and Development from the University of Texas, Alaa decided to pursue her passion in fashion design, which she had been developing over the years. Over the course of several years, she focused her efforts on research and development into trends in the fashion industry. She then paired up with Lisa Vogl to co-found Verona Collection; within two years, the brand has shipped thousands of packages across every corner of the globe and have created a modest fashion power house.